I’m motivated by an insatiable & infectious zest for life. I wake up each day with eager curiosity and a desire to have and to create new experiences.
Me: The Overview
Maya Angelou said, "People will forget what you said, they will forget what you did, but people will never forget how you made them feel."
Whether at my day job, working on a freelance project, volunteering, or exploring the city, I always seek to make new connections and serve those I encounter. I pour myself entirely and passionately into every interaction.
I've embodied various personas over 20 years of living in NYC
Product manager & consultant. I am most proud of building the NYC Marathon mobile app and a health insurance app to give customers easy access to care
Small business website designer
Rock’n’roll & real estate photo retoucher
Art appreciator & avid museum-goer
NYC enthusiast & to-go friend for recommendations for all occasions
Friend & computer teacher to octogenarians, nonagenarians, and now a centenarian
Citizen tree pruner, annual daffodil bulb distributor, and urban tree pit gardener
City bike rider—with a thrown-out bike ticket, and scar to prove it
My superpower is the ability to apply a fine-tuned response to the unexpected. I adapt with an ever changing landscape to solve the challenges companies and their customers face.
I want to lead development teams building websites and mobile apps that address issues of healthcare, aging, and wellbeing.
Me: Where I’ve been
Me: Where I am going
Resume: Product Leader
PROFESSIONAL OVERVIEW
Product leader with over 12 years of experience working on large-scale tech products that have impacted millions globally. Seeking opportunities to build teams and digital products that transform people's live and work. Driven by a strong social mission and look for the same with whom I work. Pursuing remote or NYC-based hybrid roles, as I split time between Brooklyn & Montréal.
WORK EXPERIENCE
ABLE | BROOKLYN, NY/REMOTE | APR 2022 – NOV 2023
Able is a product strategy & development shop focused on early-stage startups and VC/PE-backed high-growth companies.
Director of Product Management | Aug 2022 - Nov 2023
Hired as Product Principal, promoted to Director in 4 months. Joined leadership team, managed 6 Senior PMs, and led the delivery of the largest client project with Caring.com.
Accelerated Caring's business strategy as Interim CPO. Responsible for leading the strategic and digital web platform transformation. Revitalized their product practice and oversaw 3 Caring PMs in addition to the Able team.
Cultivated an oversaw relationships with C-suite stakeholders to clear up ambiguity and ensure client satisfaction.
As Delivery Owner, co-led entire team of 44 cross-functional resources, accountable for project staffing, maintaining long-term roadmap, feature scope, launch management, hosting team and stakeholder meetings, and representing Able to the board of directors.
KIN + CARTA | NEW YORK, NY | 2017 – 2022
Kin + Carta is a global consultancy that combines technology, data, and experience to drive outcomes for Fortune 500 companies; building digital products and services, unlocking future innovation through modernization initiatives.
Principle Product Manager | 2021 – 2022
Created self-service reporting & analytics platform to provide timely, consistent, and easily accessible insights into sales performance drivers, allowing North America's PepsiCo leaders to make informed business decisions. Answered to SVP of Marketing for North America.
Joined a failing team to steer project back on track. Turned around stakeholder sentiment by immediately establishing a new direction and facilitating workshops to align stakeholders and team.
Owned product plan & roadmap to deliver a data strategy with proven visualizations. Launched successful, on-time, beta BI dashboard—which three previous firms failed to deliver.
Internal Responsibilities: as Americas East Territory Product Lead, made all final Product hiring and promotion decisions. Held accountable for individuals’ billable utilization and their contentment at the company.
People Leader of 4 PMs—led career conversations, identified learning opportunities, advocated for promotions and supported their professional growth.
Organized remote and in-person social activities to foster a kinship between established teams and new hires.
Senior Product Manager | 2020 – 2021
Built a first-of-its-kind iOS mobile app for Healthfirst, New York’s largest not-for-profit health insurer.
Launched app four months early in April 2020 in rapid response to Covid.
With nearly 100K downloads, the app boosted Healthfirst’s overall NPS. It scored 50 points above all other digital touchpoints. Its ease of use was rated at 79%.
Defined and executed on roadmap to add valuable app features continuously. The Payments feature had immediate traction, quickly superseding web portal usage. Call center saw a drop in payment-related calls, resulting in customer service cost savings, affirming the app's positive ROI.
Implemented an analytics strategy, tying back to North Star metrics and business goals. Tracked & measured KPI metrics to understand product usage and leverage data to drive product decisions.
Product Manager | 2017 – 2019
Product lead on redesigning CitiBusiness Online, Citibank’s commercial small business banking platform.
Collaborated on Northern Trust strategy engagement, helping advisors support ultra-high-net-worth clients.
NEW YORK ROAD RUNNERS | NEW YORK, NY | 2014 - 2017
NYRR is a $100M race and events business that manages the New York City Marathon and 50 other annual races.
Senior Product Manager | 2015 - 2017
Assembled and led team of 3 Product Managers, 2 Business Analysts, and a development team of 15+.
Executed agile sprint cycles, improving the race backend platform that generated $80M+ in annual revenue.
Led team in consolidating 13 websites into one comprehensive site: nyrr.org. Streamlined service offerings and eliminated redundancy resulting in significant IT cost savings.
Product Manager | 2014 - 2015lt
Product lead on NYRR’s first year-round mobile app optimizing race registration, reducing it from weeks to hours.
Product lead on the award-winning 2015 & 2016 NYC Marathon mobile app, with over 300K downloads on race day.
EDUCATION & PROFESSIONAL DEVELOPMENT
Scrum Alliance, Certified Product Owner, Certified Scrum Master
General Assembly, Product Management
Rochester Institute of Technology + School of Visual Arts | Bachelor of Fine Arts
SKILLS & EXPERTISE
Client Relationship Management
North Star Vision, Metrics, KPIs
Product Roadmap Definition
Risk Mitigation & Management
User Research & Synthesis
User Story & Feature Elicitation
Agile Sprint Management
Competitive Analysis
Beta Launches & GA Releases
User Experience Design
Qualitative & Quantitative Analysis
Analytics Strategy
Words of Praise
“Jennifer is the glue that holds everything together. She is deeply connected to the mission of our company and that of our client in a way that is incredibly inspiring. To drive a product to market ahead of schedule take more than just good product skills—it takes empathy, it takes a deep understanding of our customers and it takes courage. Jennifer has all of these in spades. She is a remarkable individual to work alongside.”
“Your contributions to our project are invaluable, and I learned many lessons from watching you handle such a complex project and partner needs.”
“Jennifer is a product lead who is a requirements master and knows so much about the inner workings of our client’s business that sometimes it’s hard to believe! She constantly fights for what is right and makes sure she is building the right relationships with everyone across the organization Her laugh still reverberates across Zooms, brightening everyone’s spirits. ”
“Want to talk about making a difference? How about bringing up a go-to-market timeline by 2 months in order to launch an application needed during this crisis? Jennifer has really put the team on her back by ensuring that we handled this pivot successfully and that we had all of the product requirements fleshed out in short order, and that the app was technically ready for the wild. Jennifer has really made a difference within the team, with the client, and, most importantly, with their customers.”